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Posted By Udokabestluv On November 15th, 2026

The #NeverDanceChallenge was already gathering attention before Nigerian singer and songwriter Timaya released “Never” on 13 November 2026 through DM Records Limited.
The singer introduced the record as an invitation to dance, encouraging fans to recreate choreography and share their performances online. His promotional videos included appearances with comedian Real Warri Pikin, while dancers SoftMadeIt and Purple Speedy also participated in the campaign.
The recording draws from contemporary Afrobeats and dancehall, two musical styles closely associated with Timaya’s career. Its lively rhythmic arrangement and animated vocal delivery support the dance-focused direction, making the song particularly suitable for parties and energetic performances.
Having maintained a successful career spanning more than two decades, Timaya understands the importance of connecting his music with popular dance culture. The challenge gained participation before the official release, giving the single an early audience and an opportunity to attract further attention through social media.
Download, Listen, Share And Enjoy The Song Below:
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